{"title":"DENIMS","description":"","products":[{"product_id":"fallen-angles","title":"ICARUS","description":"\u003ch3 data-end=\"264\" data-start=\"245\"\u003e\u003cstrong data-end=\"264\" data-start=\"249\"\u003eDescription\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"542\" data-start=\"266\"\u003eConstructed in premium heavyweight light-wash denim, Icarus is built around movement and scale. The silhouette is intentionally baggy — wide through the leg with a relaxed drop that creates volume without losing structure.\u003cbr\u003eThe Icarus embroidery is executed with over \u003cstrong\u003e\u003cspan style=\"color: rgb(8, 168, 221);\"\u003e91,960 precision stitches\u003c\/span\u003e\u003c\/strong\u003e, forming a large-scale, highly detailed composition that commands attention. Every line, feather, and contour is densely layered into the fabric, creating depth and texture that feels embedded not placed on top.\u003cbr\u003eHeavy in craftsmanship.\u003c\/p\u003e\n\u003chr data-end=\"973\" data-start=\"970\"\u003e\n\u003ch3 data-end=\"1017\" data-start=\"975\"\u003e\u003cstrong data-end=\"1017\" data-start=\"979\"\u003eSILHOUETTE — RELAXED \/ BAGGY DENIM\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"1241\" data-start=\"1019\"\u003eConstructed on Heresy’s signature relaxed base, this silhouette offers generous volume through the leg with a structured waist and clean break. Made using heavyweight denim for durability, comfort, and a premium hand-feel.\u003c\/p\u003e\n\u003cp data-end=\"1302\" data-start=\"1243\"\u003eA true statement jean — \u003cstrong data-end=\"1302\" data-start=\"1267\"\u003eidentity first, garment second.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Heresy","offers":[{"title":"28-30","offer_id":45303908335795,"sku":null,"price":2500.0,"currency_code":"INR","in_stock":false},{"title":"30-32","offer_id":45303908368563,"sku":null,"price":2500.0,"currency_code":"INR","in_stock":false},{"title":"32-34","offer_id":45303908401331,"sku":null,"price":2500.0,"currency_code":"INR","in_stock":false},{"title":"34-36","offer_id":45303908434099,"sku":null,"price":2500.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0741\/4959\/3267\/files\/85E5CE9E-93A1-48ED-83CC-D0E40EA3FE45.jpg?v=1771914445"},{"product_id":"gods-envy","title":"Gods Envy","description":"\u003ch3 data-start=\"166\" data-end=\"185\"\u003e\u003cstrong data-start=\"170\" data-end=\"185\"\u003eDescription\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"187\" data-end=\"418\"\u003eCrafted from premium heavyweight denim, Gods Envy is designed with a clean, structured silhouette that feels strong without being overdone.\u003cbr\u003eThe Gods Envy embroidery is stitched with over\u003cstrong\u003e \u003cspan style=\"color: rgb(206, 166, 206);\"\u003e11400 precision stitches\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"color: rgb(206, 166, 206);\"\u003e,\u003c\/span\u003e giving it depth and durability. The detailing is subtle but intentional, adding character without taking away from the overall minimal design.\u003cbr\u003eMade to soften and shape with wear, while the embroidery stays defined over time.\u003cbr\u003eWhere nothing needs to be proven, and everything is felt.\u003c\/p\u003e\n\u003chr data-start=\"791\" data-end=\"794\"\u003e\n\u003ch3 data-start=\"796\" data-end=\"841\"\u003e\u003cstrong data-start=\"800\" data-end=\"841\"\u003eSILHOUETTE — STRUCTURED RELAXED DENIM\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"843\" data-end=\"1049\"\u003eDeveloped on Heresy’s signature relaxed cut, this silhouette offers volume through the leg with a firm waist and clean fall. Constructed using heavyweight denim for durability, comfort, and shape retention.\u003c\/p\u003e\n\u003cp data-start=\"1051\" data-end=\"1114\"\u003eA composed statement — \u003cstrong data-start=\"1074\" data-end=\"1114\"\u003ediscipline first, expression second.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Heresy","offers":[{"title":"28","offer_id":45210447577267,"sku":null,"price":1599.0,"currency_code":"INR","in_stock":true},{"title":"30","offer_id":45210447610035,"sku":null,"price":1599.0,"currency_code":"INR","in_stock":true},{"title":"32","offer_id":45210447642803,"sku":null,"price":1599.0,"currency_code":"INR","in_stock":true},{"title":"34","offer_id":45210447675571,"sku":null,"price":1599.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0741\/4959\/3267\/files\/IMG_2972.jpg?v=1771500464"},{"product_id":"pure-evil","title":"Pure Evil","description":"\u003ch3 data-start=\"186\" data-end=\"205\"\u003e\u003cstrong data-start=\"190\" data-end=\"205\"\u003eDescription\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"207\" data-end=\"436\"\u003eConstructed in premium heavyweight denim, Pure Evil is stripped back and uncompromising. The silhouette is direct and deliberate letting proportion, weight, and structure speak for themselves.\u003cbr\u003eThe green Pure Evil embroidery is executed with over \u003cstrong\u003e \u003cspan style=\"color: rgb(235, 15, 15);\"\u003e11850 precision stitches\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"color: rgb(235, 15, 15);\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003e,\u003c\/span\u003e\u003c\/span\u003e creating a dense, defined finish that sits firmly within the fabric. The contrast is intentional — sharp, controlled, and impossible to ignore without being excessive.\u003cbr\u003eRaw in presence, refined in construction. Minimal in design, heavy in impact.\u003cbr\u003eNo symbolism. No explanation.\u003cbr\u003ePure Evil stands on its own.\u003c\/p\u003e\n\u003chr data-start=\"746\" data-end=\"749\"\u003e\n\u003ch3 data-start=\"751\" data-end=\"789\"\u003e\u003cstrong data-start=\"755\" data-end=\"789\"\u003eSILHOUETTE — RAW RELAXED DENIM\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"791\" data-end=\"1006\"\u003eBuilt on Heresy’s signature relaxed base, this silhouette carries controlled volume with a firm waist and a clean, uninterrupted fall. Made using heavyweight denim to ensure durability, comfort, and shape retention.\u003c\/p\u003e","brand":"Heresy","offers":[{"title":"28","offer_id":45210449641651,"sku":null,"price":1699.0,"currency_code":"INR","in_stock":false},{"title":"30","offer_id":45210449674419,"sku":null,"price":1699.0,"currency_code":"INR","in_stock":false},{"title":"32","offer_id":45210449707187,"sku":null,"price":1699.0,"currency_code":"INR","in_stock":false},{"title":"34","offer_id":45210449739955,"sku":null,"price":1699.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0741\/4959\/3267\/files\/IMG_8225.jpg?v=1771571590"},{"product_id":"bronze","title":"BRONZE","description":"\u003cdiv class=\"flex flex-col text-sm pb-25\"\u003e\n\u003carticle data-turn=\"assistant\" data-scroll-anchor=\"true\" data-testid=\"conversation-turn-2\" data-turn-id=\"request-WEB:5171eb4f-b485-4a20-9c7d-dad22bf7a1be-0\" dir=\"auto\" class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] @w-sm\/main:[--thread-content-margin:--spacing(6)] @w-lg\/main:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\u003cdiv class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-1\" data-message-model-slug=\"gpt-5-2\" dir=\"auto\" data-message-id=\"da1458da-b34e-4b26-8597-9617cb8f9a7e\" data-message-author-role=\"assistant\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full wrap-break-word dark markdown-new-styling\"\u003e\n\u003cp\u003e\u003cstrong\u003eBRONZE — RAW RELAXED DENIM\u003c\/strong\u003e\u003cbr\u003eConstructed in premium heavyweight denim, Bronze is stripped of all noise. The design is direct and uncompromising, allowing the sheer weight and architectural structure of the garment to speak for itself.\u003c\/p\u003e\n\u003cp\u003eThe finish is defined by its deep, obsidian-brown tone which is raw yet refined bronze that feels grounded and absolute. With minimal intervention and precise construction, the color carries a natural depth that demands presence without needing a narrative.\u003c\/p\u003e\n\u003ch3 data-end=\"841\" data-start=\"796\"\u003e\u003cstrong data-end=\"841\" data-start=\"800\"\u003eSILHOUETTE — STRUCTURED RELAXED DENIM\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eBuilt on our signature relaxed base, this piece balances controlled volume with a firm waist and a clean, uninterrupted fall. The rich earth-toned finish adds a dominant, subtle sophistication to a garment built for durability and lasting shape.\u003c\/p\u003e\n\u003cp\u003eNo justification required. Bronze exists on its own terms.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e","brand":"Heresy","offers":[{"title":"28","offer_id":45292693618867,"sku":null,"price":1400.0,"currency_code":"INR","in_stock":false},{"title":"30","offer_id":45292693651635,"sku":null,"price":1400.0,"currency_code":"INR","in_stock":false},{"title":"32","offer_id":45292693684403,"sku":null,"price":1400.0,"currency_code":"INR","in_stock":false},{"title":"34","offer_id":45292693717171,"sku":null,"price":1400.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0741\/4959\/3267\/files\/IMG_8237.jpg?v=1771571505"},{"product_id":"black-ash","title":"BLACK ASH","description":"\u003cp\u003eConstructed in premium heavyweight black denim, built with a quiet focus on form and proportion. The silhouette remains intentionally baggy — wide through the leg with a relaxed drop, creating volume while holding its structure.\u003cbr\u003eA subtle grey fade runs through the fabric, adding depth without overpowering the base. The HERESY embroidery is placed along the side, executed with precision to feel embedded into the denim rather than sitting on top.\u003cbr\u003eUnderstated in design.\u003cbr\u003eDefined in detail.\u003c\/p\u003e","brand":"Heresy","offers":[{"title":"28","offer_id":45377484652723,"sku":null,"price":1699.0,"currency_code":"INR","in_stock":false},{"title":"30","offer_id":45377484685491,"sku":null,"price":1699.0,"currency_code":"INR","in_stock":true},{"title":"32","offer_id":45377484718259,"sku":null,"price":1699.0,"currency_code":"INR","in_stock":true},{"title":"34","offer_id":45377484751027,"sku":null,"price":1699.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0741\/4959\/3267\/files\/F68F4D87-86F3-4279-B98D-24E1D0749F4A.jpg?v=1774261578"},{"product_id":"dark-brown-icarus","title":"DARK BROWN ICARUS","description":"\u003ch3 data-end=\"205\" data-start=\"186\"\u003e\u003cstrong data-end=\"205\" data-start=\"190\"\u003eDescription\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cbr\u003eConstructed in premium heavyweight dark brown denim, Icarus is built around movement and depth. The silhouette is baggy — wide through the leg with a relaxed drop that creates volume while holding its shape.\u003cbr\u003eThe Icarus embroidery is executed with over 91,960 precision stitches in a soft beige tone, creating a strong contrast against the dark brown base. The embroidery is densely stitched with precision, creating depth and texture that feels part of the denim — not layered over it.\u003cbr\u003eHeavy in craftsmanship.\u003c\/p\u003e\n\u003ch3 data-end=\"789\" data-start=\"751\"\u003e\u003cstrong data-end=\"789\" data-start=\"755\"\u003eSILHOUETTE — SUPER BAGGY DENIM\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cbr\u003eConstructed on Heresy’s relaxed base, this silhouette offers volume through the leg with a structured waist and a clean fall. Made using heavyweight denim for durability, comfort, and a strong drape.\u003cbr\u003eSubtle in color, bold in presence.\u003c\/p\u003e","brand":"Heresy","offers":[{"title":"30-32","offer_id":45488714973363,"sku":null,"price":2500.0,"currency_code":"INR","in_stock":true},{"title":"32-34","offer_id":45488715006131,"sku":null,"price":2500.0,"currency_code":"INR","in_stock":true},{"title":"34-36","offer_id":45488715038899,"sku":null,"price":2500.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0741\/4959\/3267\/files\/4B6BC0CE-5EE2-4321-BEEB-84C71410D455.jpg?v=1777798442"},{"product_id":"dark-blue-icarus-1","title":"DARK BLUE ICARUS","description":"\u003ch3 data-end=\"205\" data-start=\"186\"\u003e\u003cstrong data-end=\"205\" data-start=\"190\"\u003eDescription\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eConstructed in premium heavyweight dark-wash denim, Fallen Angel is built around volume and presence. The silhouette is intentionally super baggy — wide through the leg with an extended drop that creates a heavy, flowing shape while maintaining structure. The Fallen Angel embroidery is executed with over 91,960 precision stitches, highly detailed composition that stands out against the deep blue denim. Every wing, fold, and line is densely stitched, creating depth and texture that feels embedded — not placed on top.\u003cbr\u003eHeavy in craftsmanship.\u003c\/p\u003e\n\u003ch3 data-end=\"789\" data-start=\"751\"\u003e\u003cstrong data-end=\"789\" data-start=\"755\"\u003eSILHOUETTE — SUPER BAGGY DENIM\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cbr\u003eConstructed on Heresy’s exaggerated base, this silhouette offers extended volume through the leg with a firm waist and a long, uninterrupted fall. Made using heavyweight denim for durability, structure, and a strong drape.\u003cbr\u003eA statement in scale, built to be seen.\u003c\/p\u003e","brand":"Heresy","offers":[{"title":"28-30","offer_id":45488713662643,"sku":null,"price":2500.0,"currency_code":"INR","in_stock":true},{"title":"30-32","offer_id":45488734404787,"sku":null,"price":2500.0,"currency_code":"INR","in_stock":true},{"title":"32-34","offer_id":45488734437555,"sku":null,"price":2500.0,"currency_code":"INR","in_stock":true},{"title":"34-36","offer_id":45488734470323,"sku":null,"price":2500.0,"currency_code":"INR","in_stock":true},{"title":"36-38","offer_id":45493090877619,"sku":null,"price":2500.0,"currency_code":"INR","in_stock":true},{"title":"38-40","offer_id":45493090910387,"sku":null,"price":2500.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0741\/4959\/3267\/files\/437D586E-6BC3-49BE-BCF9-B7893CECBB62.jpg?v=1777798564"}],"url":"https:\/\/heresy.co.in\/collections\/denims.oembed","provider":"Heresy","version":"1.0","type":"link"}